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Do what you love in the service of those who love what you do

How to Manage Your Clients

“Alli,     I’m a freelancer.  I work from home and my business is 100% based on client services.  I love the “work” part of my job, but what I don’t really enjoy is my interaction with my clients (that sounds bad, but let me explain).      I often feel like my clients think I am at their disposal 24/7.  They always want something for free, or at a discount. They want me to live … Read More →

How to decide what to spend your time doing

Stop Wasting Your Time

Urgency is a terrible tyrant.  It demands that you give it 100% of your attention 100% of the time. (tweet it!) Are you living by the tyranny of the urgent; constantly meeting the demands of both your schedule and your inbox as things pop up? Do you wish you had a more organized way to accomplish the tasks you have at hand, instead of responding to everything in crisis management mode? If your … Read More →

How to build traffic on your blog

Why People Aren’t Reading Your Blog

Dear Alli, I started a blog 2 years ago, and from what I've been told, it’s really good, but I just don’t seem to be building my readership.  I had a growth surge initially, but now I just seem to have plateaued. I’m frustrated because I see other blogs growing but not mine, so I’m hoping you can help.  How do I get people to read my blog? – Jen C. Jen, thank you for being so … Read More →

your network is your net worth

The Secret of Social Media

Ever feel like you’re not totally sure of the point of social media?  You’ve spent hours writing really great material, you’ve posted it on Facebook, created the perfect 3x2 photo for Pinterest, and you’ve tweeted about it all day long, and yet, no one is coming to your blog or your site? Isn’t social media supposed to be this great marketing tool?  Well yes, and no. As Seth … Read More →

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